Mink Pink collections are airy casual tops, shirts and dresses, bohemian and hippie styles, bright colours and floral prints

The Minkpink collections are inspired by vintage classics, with each piece having been evolved and modernised to reflect individual styles, yet still effortlessly fit into a modern wardrobe. The collections include shirts, samtshorts, kimonos and bodycon dresses, inspired by fashion designs of the 70s, 80s and 90s. This fascinating blend of vintage design and street style is the hallmark of world-renowned Minkpink.

Airy casual tops, shirts and dresses, bohemian and hippie styles, bright colours and floral prints, delicate embroidery with charming details, new trends and a cool vintage look are all characteristic of this Australian label. Not surprisingly, this unique approach to fashion brought global success to Minkpink, and the collections have grown steadily, introducing swimwear, sunglasses, jewellery and other accessories, and making the label a leader in the modern fashion industry.

Minkpink – “Be Brave and Free”

In 2005, designer Rachel Evans discovered a gaping hole in the Australian market – beautifully designed yet affordable everyday fashion. She set about creating a brand to fill that gap; a brand which drew inspiration from the lifestyle of vibrant, fashion-conscious young women. Thus the label Minkpink was launched, crowned with the motto “Be Brave and Free”. Today, Minkpink has celebrated many achievements, including the conquering of Europe and the establishing of itself as a fashion industry giant.

Over its years of success the brand has remained true to its original ideas, and continues, season after season, to produce inspiring original clothing that is affordable and loved by trendy youths of today. The fantastic Minkpink collections are currently available in over a thousand fashion stores across the globe, including Harrods, Urban Outfitters and Lane Crawford.

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